A stakeholder is an individual or group that is involved and interested in a business’s performance. They can affect and be affected, both positively and negatively, by business projects, operations, and decision-making. Key stakeholders within a business include...
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Recession proofing through market research
With a recession looming, we can expect challenged consumers to slow down their spending and re-evaluate their priorities during these challenging times, and companies alike are often tempted to follow suit. During times of economic uncertainty, consumer brands often...
Natasha wins silver at the Best Businesswomen Awards
MCC is over the moon to announce that our own Natasha McDonough brought home the silver from the Best Businesswomen Awards.
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Market research into the mental health of business owners
In this blog, Natasha McDonough talks about the market research the team at MMC Research & Marketing conducted in 2022, two years on from the original research conducted during the pandemic, and notably during lockdown.
Best Businesswomen Awards Finalist!
The Best Businesswomen Awards has announced the finalists for 2022, and we’re over the moon that our Founder and Managing Director, Natasha McDonough has made the cut! According to the BBA, the judging panel was impressed by the creativity, tenacity and excellent...
Second Business Owners’ Mental Health Survey Launched by MMC Research & Marketing
Globally, business owners have been victim to over two years of COVID-19 pandemic stress, which saw a high number of business owners thrust into making fast-paced business critical decisions in unprecedented circumstances. It was during the height of the pandemic in...
A Guide to Net Promoter Scores
Why care about a net promoter score For any business, measuring customer satisfaction, and acting upon the findings, is key to success, growth, and reputation. There are a number of ways to understand the customer experience, including measuring the net promoter score...
How serious are you taking flexible working in your business?
At the start of the COVID-19 pandemic with almost no warning at all, companies were forced to adapt to the Government’s mandate to introduce home-working, where possible. Initial teething issues with IT equipment and the like were quickly resolved, and companies...
Debt and Suicide: A Causal Link?
5,691 people lost their lives to suicide across England and Wales in 2019 – the equivalent of 11 deaths per 100,000 people[1]. A heart-breaking and largely preventable statistic. Across the North East, there is a reassuring determination to reduce the rates of...
Three-year research partnership between Foundation of Light and MMC
MMC has become the official Research Partner of Foundation of Light, Sunderland AFC’s official charity, after signing a three-year partnership deal. We will conduct consumer and stakeholder research on behalf of Foundation of Light to support with the refresh and...
Funded Market Research for Startups
There's nothing more exhilarating than having that spark of an idea for a business, especially for a new product. Entrepreneurs will usually run their ideas past family, friends, business associates, who will all nod in agreement or be a critical friend, but there...
MH resource hub for Business Owners
Following our business owners’ mental health survey, we wanted to respond to the issues and needs raised by our peers. We have therefore created this hub featuring virtual events and podcasts, a series of relevant content links and worked with a partner to provide...