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A Guide to Net Promoter Scores

A Guide to Net Promoter Scores

Why care about a net promoter score For any business, measuring customer satisfaction, and acting upon the findings, is key to success, growth, and reputation. There are a number of ways to understand the customer experience, including measuring the net promoter score...

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How serious are you taking flexible working in your business?

How serious are you taking flexible working in your business?

At the start of the COVID-19 pandemic with almost no warning at all, companies were forced to adapt to the Government’s mandate to introduce home-working, where possible.    Initial teething issues with IT equipment and the like were quickly resolved, and companies...

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Offering support during COVID-19

Reflecting on the current lockdown, we want to showcase the tremendous work some of our clients and friends in the business community are doing to support their clients and local communities. Simpsons Malt went into “support not sales” mode. The family-owned global...

Random Acts of Kindness Week 2020

Monday 17th February 2020 marks the start of Random Acts of Kindness Week so, as a team, we’ve decided to each commit to carrying out a random act of kindness in the month of February. Our core company values include ‘empathy’ and ‘pride’. Empathy, because we think...

Does your marketing have the “so what?” factor?

When you own or work for a business, the benefits you bring to your clients or customers are obvious to you. You spend every day delivering value through your products or services, and it’s clear why people should want to get in touch or place an order.  This can...

The surprising truth about your biggest competitor

One of the things that keeps most business owners up at night is their competition. And rightfully so – dominating your sector is a surefire strategy for success. But before you design your marketing strategy around knocking another company off its perch, it’s...

The 3 Essential Steps to Marketing an Innovative Product or Service

When you’re taking an innovative product to market, you’re faced with a unique set of challenges.  Just ask Google, which failed to get Google Glass – the world’s first pair of smart glasses – off the ground when they were released in early 2013.  If one of the...

Inspiring Females Conference 2019

During my first week at MMC I attended the North East Chamber of Commerce Inspiring Females Conference at Ramside Hall in Durham. One of the Chamber’s flagship events, it featured guest speakers, breakout sessions, and gave the attendees a chance to network… and have...

We’re in the Top 50!

Recently, The Journal revealed the ‘50 Best Places to Work in the North East for 2019’ list. Nominated companies are scored on a range of factors from staff development to how they look after their employees’ mental health. The aim of the initiative is to make the...

Come and join us!

Research & Marketing Assistant and/or Coordinator MMC is a thriving research and marketing agency based out of Sunderland Software Centre.  We’re proud to work with a growing number of fantastic clients that we care very much about!  From fast-paced, scaling...