We are thrilled to have been shortlisted for three prestigious awards at the upcoming Sunderland Business Excellence Awards!
MMC shortlisted for 3 awards at the Sunderland Business Excellence Awards 2024
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Blog
Here we keep visitors up to date on what’s important to us, a bit of advice and news!
Our latest
The role of market research in driving a product roadmap
Market research plays an undeniably pivotal role in driving a product roadmap, by providing valuable insights at every stage of the process. In this article, we’ll explore how.
Happiness at Work Week: an insight into everyday life at MMC
We often proudly talk about the culture we’ve created at MMC, and the upcoming annual International Happiness at Work Week is always a fantastic time to shout it from the rooftops. Here we hand over to Sophie to tell us what it looks like for her.
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Expert in Residence!
We’re thrilled to confirm that MMC Research is now a Business & IP Centre (BIPC) Local Business Expert, offering funded market research insights and expertise to eligible businesses across the North East through BIPC’s Citylife funded programme.
Finalist at the Wear Businesswomen Awards 2023
We're delighted to share with you that MMC Research & Marketing is a finalist in the Wear Businesswomen Awards 2023, in the Small Business of the Year category! This nomination wouldn't have been possible without the commitment of our amazing team, and it's a...
2023 Market research into Christmas shopping habits
As a Sunderland-based market research agency we’re lucky enough to have an engaged resident research community that supports us throughout the year by taking part in market research projects on behalf of the likes of Sunderland BID, Sunderland City Council and the...
Why we go beyond flexible working
While we are familiar with flexible working and how different that can look from employee to employee, company to company, at MMC, we felt that the idea of embracing flexibility in working hours wasn’t enough for our team. As a fully-female workforce, we are well...
Our Agency Partner Promise
Great businesses thrive on great partnerships The last few years have seen branding and marketing agencies come and go, evolve, merge, and explore new business models. One model we’ve seen an increase in those that don’t claim to be all things to all people but...
How to embed wellbeing into your business culture
If you’re here reading this article, you’re probably already familiar with culture and employer brand – in fact, you’re likely to be looking to improve in these areas (which is just brilliant!). Bear with us while we very briefly recap for anyone making their first...
Why stakeholder perceptions research matters
A stakeholder is an individual or group that is involved and interested in a business’s performance. They can affect and be affected, both positively and negatively, by business projects, operations, and decision-making. Key stakeholders within a business include...
Recession proofing through market research
With a recession looming, we can expect consumers to slow down their spending and re-evaluate their priorities during these challenging times, and companies alike are often tempted to follow suit. During times of economic uncertainty, consumer brands often pull...
Natasha wins silver at the Best Businesswomen Awards
MCC is over the moon to announce that our own Natasha McDonough brought home the silver from the Best Businesswomen Awards.