We’re over a year into supporting businesses to access 12 hours of FULLY FUNDED (free to you!) desk-based research through the BIPC CityLife Fund! And we are still amazed by the range of projects we’ve completed.
As the Research Experts for the BIPC, we can deep dive into some pretty exciting areas. We’ve already supported a wide variety of businesses, charities, and CICs in sectors such as cyber security, tech development, marketing and PR.
That’s the crux of research. Any business, no matter how big or small, starting or scaling, surviving or striving, can benefit from learning what research has already been done, before any primary research of their own. Avoid waste time falling down a rabbit hole. Don’t spend money before you check what has already been done. And don’t rely solely on a hunch.
Stop guessing and start knowing.
By utilising our services and letting us refine your search results (because sometimes they can be quite substantial), you get the answers to your specific questions in a compact report. It gives you everything you need, to make informed decisions about your next move:
- Do you stick with your current market?
- Do you pivot your business to align with changing markets?
- Do you utilise some insights for your marketing strategy, social media posts, or for external funding purposes?
- Do you try to shift age, gender, or social economic stereotypes by implementing new ways of engaging with current and new clients?
- Do you relocate your business to a more highly sought after area?
- Do you change your businesses ethos to be purpose-led?
- Do you invest in new technologies?
The list goes on!
The ways desk-based research can support your business development really are endless. But we know starting it can be really overwhelming too when you are in the thick of running your business!
At MMC Research, we guide you through where desk-based research will be most beneficial to your business needs. By understanding your future business plans and motivations for driving change, we can undertake the 12 hours of research, maximising our knowledge of specialised databases, whilst you carry on with managing the day-to-day of your business.
Don’t just take our word for it.
Danielle Phillips, from Leading Cyber, said:
“MMC are a great team of professionals who are quick, thorough and thoughtful with their research projects.
They were able to gather information about our target market so much quicker than we could have, and we’re really pleased with the insights they were able to provide for us.
Highly recommend.”
The funding for this year’s research is running out fast. To avoid disappointment, make sure you sign up early through the following link on the BIPC website: Natasha McDonough – BIPC North East.
If you have any questions or want further information, please do get in touch with us at hello@mmc.agency